The Magic Words.......................

Master using the magic words. These magic word go a long way in your personal life and can make or break you in your professional life. "THANK YOU" How many ways can you tell a client Thank You? I will list a few.
1. Immediately after a client makes a purchase from you- Send an e-mail or card saying...Thank you for your patronage..........Look forward to servicing you in future
2.Referrals....Thank you for the referral. Your expression of confidence is appreciated. Trust that anyone you refer to me will receive the highest degree of professional service.
3. Telephone or In person contact- I realize time is precious. Thank you for taking the time to meet/talk with me. It was a pleasure. I will continue to respect the time you invest and hope to someday be able to serve you.
4. Presentation-Thank you for giving me the opportunity to present to you.........If you have any questions please don't hesitate to call.
5. Prospective client buys from someone else- It is with sincere regret that I am unable to help you at this time. Thank you for taking the time to consider my services. I will keep you informed of any changes or developments that may benefit you.
6. Birthday/Anniversary- Happy_____________. I thank you for your support. As always, I am commited to serve your needs.

The power behind the Magic Words is organization. Get organized now and watch your business grow and your Client Retention soar. You should have a task list of people to send out Thank You cards or email to weekly or even daily depending on your industry. How does it benefit you? = Recognition, Brand Awareness, and Stronger client relationships.

Business Cards 101......

Take your business cards seriously. Seems very basic and no- brainer but.....have you ever asked someone for their business card only to have them fumbling through their purse, pocket, or wallet? Also, to make matters worse they present you with a stained, wrinkly, out-of -date information..."scratch off the old number" card. Have you ever been that person?
Show your clients that they are really important and that you are prepared to serve their needs.

Your business card is a reflection of your business. When a potential client receives it they immediately decide if it is worth keeping. Below you will find my list of business cards do's and don'ts.

Don't ever get caught without one
Do take mental notes of when you are running low

Don't have to search high and low to find it
Do have cards in a case or other designated place that's accesible in a moments notice

Don't have too much information packed on card
Do have all the vital info...e-mail, website, correct number etc.

Don't have grubby, stained cards
Do have a unique card.. something that sets you apart in your industry

Don't use cheap stock, basic, tacky paper
Do make sue your card is a reflection your "brand image"


Your business cards are part of your business image.Your business image is an asset. Be confident that your image attracts those you want to serve. Display your image with pride and flair.

www.indyblackbiz.com

Be the Change...

I often wondered why Indianapolis did not have an on-line resource for African-Americans. I thought to myself...well other big cities do....Atlanta, Los Angeles...why not Indy. Yes, of course I am aware of the printed publications that are of great resource to our community but wouldn't it be great to have a listing of black businesses in Indy at the click of the mouse? Community and Cultural events ?I thought surely there are people like myself that are firm believers in supporting black owned businesses and keeping our money in the community.
Hmmmm, well in the words of Gandhi......"Be the change you want to see in the world" or the change in Indy. So anyway...I humbly decided to start IndyBlackBiz.Com. My intention is to bring awareness and support....love....and strength...Keep it in the Community...

www.indyblackbiz.com